Conversion rate optimization (CRO) improves your website’s performance to win more customers from the traffic you receive. It is an essential practice and one that you should be doing regularly. However, if you don’t know where to start and if … Continued
You’ve put a lot of time and effort into designing an online store that’s easy to navigate, provides a great user experience, and showcases your products in the best light possible. But even with careful planning, you still lose customers … Continued
In recent years, the marketing dynamics have changed a lot, and it seems to be changing much faster. There are many different trends that are changing marketing, and they will only get stronger in the coming years. This blog post … Continued
When receiving a PayPal transaction, have you ever encountered payment errors? Did your customer’s card get rejected, and this resulted in an unsuccessful conversion? In case you’ve faced these problems, 3DS2 (EMV 3-D Secure) might help. Let’s discuss what 3DS2 … Continued
Holiday shopping accounts for approximately 30% of all retail sales. Businesses around the world spend a lot of time and money getting ready for Christmas, but then it’s over in a blink. The days after Christmas are relatively challenging for … Continued
As technology advances, the way people make payments at restaurants is changing. Consumers now choose to pay online rather than cash. Caribbean restaurants should take advantage of this new trend by accepting online payments from their customers. A survey-based finding … Continued
The payment processes have been undergoing a significant shift in recent years. The new initiatives have helped business owners to do more with less by making their lives easier. Payment solutions and payment data play a big part in increasing … Continued
Have you ever had a customer try to reverse a transaction after they’ve already received their product or service? If so, you’ve experienced a chargeback. Chargebacks occur when a cardholder files a complaint with their bank. The bank then contacts … Continued
Marketing your product online is the most efficient way to get the word out and generate sales in the digital age. From educating the audience to finally bringing them on the checkout page requires expertise and meticulous execution. However, most … Continued
Black Friday is one of the year’s busiest shopping days, typically in North America. People line up outside stores in the parking lot at dawn or queued up in e-stores, ready to snap up deals. That’s the reason online shopping … Continued