African shoppers increasingly going online, claims consultancy

Focusing on digital channels could be the way forward for retailers attempting to tap into the African consumer market, according to a survey by consultancy firm McKinsey – cited by scoop.it. Around 15,000 adults from 19 cities and 12 countries … Continued

Vast majority of online shopping done on computers

About 95 per cent of online shopping is done on computers, with just under four per cent of purchases carried out on tablets and smartphones. These are the findings of a new survey by market research firm Lab42 reported by … Continued

Marks and Spencer bids to become ecommerce powerhouse

Major retailer Marks and Spencer is embarking on a £250 million ecommerce drive in order to turn the brand into a leader in the sector, reports marketingmagazine.co.uk. The firm is pouring £150 million into its new ecommerce site and £100 … Continued

US mums utilising ecommerce during the day, claims survey

Mothers in the US are increasingly using smartphones and tablets to make purchases over the internet, according to a report by mobile ad network Mojiva. Reported by warc.com, mobile usage from these so-called ‘connected’ mothers has increased by 40 per … Continued

Online retail experiences highest growth of the year, report finds

New figures from industry association IMRG showed that UK online retail experienced its ‘highest growth of the year’ in July, reports myhermes1.co.uk. The most recent IMRG Capgemini e-Retail Sales Index cited the recent good weather and the atmosphere surrounding the … Continued

Asia-Pacific taking North American e-commerce share

Despite North America typically holding the largest slice of e-commerce sales, its grip on the sector is loosening quickly, reports finchannel.com. Despite North America typically holding the largest slice of e-commerce sales, its grip on the sector is loosening quickly, … Continued

Research finds Britons are ‘best bargain hunters’

Research from SumAll has found that when it comes to hunting for bargains online, Britons are leading the way – closely followed by Americans. This may be because they’ve already realised which days yield the best bargains – which SumAll … Continued